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Jarom Adair

"Site Planning" Tutorials

“Directing Traffic” for fun and profit

The situation: You cater to several different kinds of people, but there’s not enough room on your home page to properly address each of their needs. Or perhaps you’ve got several products or services and you can’t fit them all on the home page and still do them justice. If you offer several products or [...]

1) Site Planning Intro

The first step of any adventure starts with a little planning. There are a few basic things you need to start with, but please realize that everything you do can be tweaked or re-done if you don’t do it very well the first time.

2) Site Planning Basics: See the Big Picture to Save Your Sanity

I’ve ripped a lot of my hair out because I didn’t properly plan a web site before I started building it. Most people don’t know that this is why I keep my hair really short now (so I can’t get a grip on it).

3) Site Flow and Focus

The #1 issue I see with people’s web sites (a lot of people have been asking me to review their sites) has to do with two problems that are easily corrected. Don’t let this happen to you…

4) Set Up Your Web Site the Smart Way

How do you set up your own web site? This video will show you how domain names and hosting companies work, where to find the best deals when you’re first getting started, and what to do if you don’t want to learn web site code (i.e. have your social life gene extracted for the next [...]

A New Kind of Capture Page

The standard capture pages are reaching their saturation point and people are starting to get tired of them. Here’s the next step in capture page evolution.

Creating a Site Using WordPress

WordPress offers a great option for creating a web site that is manageable, professional looking, and inexpensive to build. But if you’ve never created a site using WordPress before, it can take a lot of time to figure out just what WordPress has provided you with. If you know what to expect, you can get [...]

How to Build the Best Web Site Possible on Any Budget

I’ve got a great idea–I want to write a program that will instantly create the perfect web site for every business.

How to Choose a Domain Name when the Perfect Name is Already Taken

Your perfect domain name needs to accomplish a lot. It should be… Short Descriptive of what you do Keyword rich for search engines Easy to understand over the phone Easy to type without mistakes A .com extension Easy to remember And lets not forget the #1 characteristic of your perfect domain name: It’s already taken [...]

How to get Raving Testimonials for Whatever You’re Offering

Testimonials are one of the key ingredients to successfully launching and selling any service or product. That being the case, you can’t just wait around for happy customers to send you glowing reports of how wonderful you are. You have to be proactive about collecting them, especially in the beginning. Here are some ways to [...]

How to make your website more effective

Ever feel you website just isn’t converting as well as it should be? It’s not building your email list fast enough? Not bringing in enough money? People are visiting your site, and then just leaving? And you don’t know why? Here’s the easiest way to figure out what’s gone wrong… It’s time to play the [...]

How To Set Up Your Online Store The Smart Way

a.k.a. “Don’t put the shopping cart before the horse” There are a lot of neat things you can do with web sites nowadays that will save you time and help your business grow. From highly interactive to highly automated, if you can dream it up then it can be built. But if you have big [...]

Landing Pages: How to Boost Your Conversion Rates

If you have several different products, but only one web site to sell them with, there is a lot of potential for improvement. Even if you only have a single product or service, there are probably many different groups of people who buy from you for many different reasons. Here’s what to do about that…

Questions for Planning a Business Web Site

Here are some questions to ask yourself when you plan to build a business web site. Remember, you can build a web site for any number of purposes and you can certainly build more than one.

Questions While Planning a Network Marketing Web Site

Here are some questions to ask yourself when you plan to build a network marketing web site. Remember, you can build a web site for any number of purposes and you can certainly build more than one.

Tips for an effective home page

You know that sick feeling you get when you’ve worked so hard to build a web site and then labored to get traffic to it…only to have nothing happen? You know what I’m talking about? You know people are visiting your site, but they’re not doing anything you want them to: they’re not joining your [...]

Why is the Internet so hard on Small Businesses today?

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